Multinational telecommunication company
Leveraging client 1st party data to elevate other brand acquisition and activation.
THE CHALLENGE
Client had problems forecasting demands of meats in the Thailand market and is looking for an accurate demand forecasting solution to develop supply planning and logistics planning
THE APPROACH
Egg Digital processed a total of 210,000,000 data fields (30,000 SKUs with 7,000 vendors) with 3 years worth of historical data integrating with external data such as weather data, economy data and seasonality data to develop demand forecasting.
THE RESULT
The forecast was able to predict in hours, weeks, and up to three months with a percent accuracy of 85%. The prediction was also able to predict the demands for each vendors channel resulting in efficient supply planning
Capabilities Used
Brain Data Ingestion
Demand Forecasting
Machine Learning Next Best Action
KPIs Achieved
Waste Management
Forecast Accuracy
Logistic Optimization
WHAT’S NEXT
The forecast was able to predict in hours, weeks, and up to three months with a percent accuracy of 85%. The prediction was also able to predict the demands for each vendors channel resulting in efficient supply planning.
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