The 1st to revolutionise traditional lucky draw campaign in Thailand.
Ichitan Green Tea wants to become number one in the market by using prize promotions to boost sales.
EGG Digital creates a new experience for brands and consumers via Ultra Code. By pressing a 10-digit code, consumers in Thailand can participate in the lucky draw campaign from their mobile phones with no additional service charge.
With more than 48 Million subscribers participating in the lucky draw campaign, Ichitan Green Tea successfully entered the Stock Exchange of Thailand and became #1 in the market.